Privacy Policy


Welcome to the SONNENBERG.BERLIN website, the department store for dogs & Katz (hereinafter "SONNENBERG.BERLIN" or "we").

This data protection declaration also applies to the Instagram and Facebook profile of SONNENBERG.BERLIN.

The topic of data protection is very important to us. In principle, it is possible to use the SONNENBERG.BERLIN website without providing any personal data. However, if you would like to use specific services of our company via our website (e.g. orders via our shop), processing of personal data may become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we will always obtain your consent.

The processing of your personal data, such as name, address, e-mail address or telephone number, takes place in accordance with the General Data Protection Regulation (GDPR) and in accordance with the other data protection regulations applicable to SONNENBERG.BERLIN. By means of this data protection declaration, we would like to inform you about the type, scope and purpose of the personal data we collect, use and process.

Furthermore, this data protection declaration will inform you about the rights to which you are entitled.

SONNENBERG.BERLIN has taken technical and organizational measures to ensure the greatest possible protection of personal data processed via this website. Nevertheless, internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, every user of our online services is free to transmit personal data to us in alternative ways, for example by telephone.

1. Name and contact details of the person responsible for processing

Responsible within the meaning of the GDPR, other data protection laws applicable in the member states of the European Union and other provisions of a data protection nature is:

Sascha Sonnenberg
Lietzenburger Straße 62
10719 Berlin
Phone: 030 – 8870 9640

Email: service@sonnenberg.berlin

2. Purposes and legal basis of data processing

2.1 If you consent

Art. 6 I lit. a DS-GVO serves as the legal basis for processing operations for which we obtain consent for a specific processing purpose.

2.2 When it comes to the performance of a contract

If the processing of personal data is necessary to fulfill a contract to which you are a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to such processing operations that are necessary to carry out pre-contractual measures, for example in the case of inquiries about our products or services, in particular via the functions provided on this website.

2.3 When we have a legal obligation

If our company is subject to a legal obligation that requires the processing of personal data, such as the fulfillment of tax obligations, the processing is based on Art. 6 I lit. c GDPR.

2.4 When it comes to legitimate interests on our part

Ultimately, processing operations could also be based on Art. 6 I lit. f GDPR. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that your interests, fundamental rights and fundamental freedoms do not prevail. Such processing operations are permitted to us in particular because they have been specifically mentioned by the European legislator. In this respect, he took the view that a legitimate interest could be assumed if the data subject is a customer of the person responsible (recital 47 sentence 2 DS-GVO).

If the processing of personal data is based on Article 6 I lit. f GDPR, our legitimate interest is conducting our business for the benefit of our company and our employees.

3. Processing of personal data when you visit our website

When using the website for information purposes, i.e. simply viewing it without registering and without you providing us with any other information, we process the personal data that your browser transmits to our server. The data described below is technically necessary for us to display our website to you and to ensure stability and security and must therefore be processed by us. The legal basis is Article 6 Paragraph 1 Sentence 1 Letter f GDPR:

  • IP address
  • Date and time of request
  • Time zone difference to Greenwich Mean Time (GMT)
  • Content of the request (page visited)
  • Access status/HTTP status code
  • amount of data transferred in each case
  • previously visited page
  • Browser
  • Operating system
  • Language and version of the browser software.

3a. Other functions and offers on our website

(1) In addition to the purely informational use of our website, we offer various services that you can use, if you are interested, and use other common functions to analyze or market our offers, which are presented in more detail below. To do this, you usually have to provide additional personal data or we process such additional data that we use to carry out the respective service. The before mentioned data processing principles apply to all data processing purposes described above.

(2) We sometimes use external service providers to process your data. These have been carefully selected by us, are bound to our instructions and are checked regularly.

(3) We may also pass on your personal data to third parties if we conclude contracts or offer similar services together with partners. Depending on the service, your data may also be collected by the partners under their own responsibility. You will receive further information when you provide your details or in the description of the respective offers below.

We offer payment through the following payment service providers on our website at www.sonnenberg.berlin:

1. Stripe

The provider here is Stripe Payments Europe Ltd., Block 4, Harcourt Centre, Harcourt Road, Dublin 2, Ireland (hereinafter “Stripe”).

All Stripe transactions are subject to the Stripe Privacy Policy, which can be found and viewed at https://www.stripe.com/de/privacy. The general terms and conditions can be viewed at https://www.stripe.com/payment-terms/legal.

The legal basis is Article 6 Paragraph 1 Sentence 1 Letters a and b GDPR. If you revoke your consent to the processing of your data, Section 12.8 of this data protection declaration applies.

2. PayPal

The provider here is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”).

The payment details you enter will be transmitted to PayPal if you have selected payment via PayPal. All PayPal transactions are subject to the PayPal privacy policy, which you can find and view at https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=en_EN.

The legal basis is Article 6 Paragraph 1 Sentence 1 Letters a and b GDPR. If you revoke your consent to the processing of your data, Section 12.8 of this data protection declaration applies.

(4) If our service providers or partners are based in a country outside the European Economic Area (EEA), we will inform you about the consequences of this circumstance in the description of the offer.

4. Use of cookies

4.1 What are cookies?

We use so-called "cookies" on this website. Cookies are small text files that are stored in the memory of your end device via your browser. Cookies store certain information (e.g. your preferred language or page settings) that can be sent back to us by your browser when you visit the website again (depending on the lifespan of the cookie).

4.2 Which cookies do we use?

We use technically necessary cookies on our website, which are intended to ensure the unrestricted functionality of our website. No analytical or marketing-motivated cookies are used. Analysis tools such as Google Analytics or Facebook Pixel are deactivated on our website.

When you visit our website for the first time, a banner will appear on our website informing you about the use of technically necessary cookies.

Your confirmation will set a cookie and the banner will not be displayed again for the lifetime of the cookie.

4.3 How can you prevent the use of cookies?

Of course you can also use our website without cookies. You can configure or completely deactivate the use of cookies in your browser settings at any time. However, this can lead to restrictions on the functions or the user-friendliness of our offer.

5. Analysis tool

We use the GDPR-compliant tool "Plausible Analytics" to evaluate our website visits. The data is collected anonymously and without the use of cookies. The data is stored on European servers and is only available to SONNENBERG.BERLIN and any advertising agencies commissioned by us for analysis. There is no cross-site or cross-device tracking.

6. Social media plugins

We do not use any plug-ins from social media platforms (Facebook, Instagram, YouTube, etc.).

Our social media profiles (Facebook, Instagram) are linked on our website. By clicking on the link you will be forwarded to the Facebook or Instagram pages.

7. Subscription to our newsletter

7.1 Newsletter

(1) By giving your consent, you can subscribe to our Sonnenberg Family newsletter, with which we inform you about our current interesting offers.

(2) To register for our newsletter we use the so-called double opt-in procedure. This means that after you register, we will send you an email to the email address you provided, in which we ask you to confirm that you are the owner of the email address provided and that you would like to receive notifications. If you do not confirm your registration within 24 hours, your information will be blocked and automatically deleted after one month. In addition, we store the IP addresses you use and the times of registration and confirmation. The purpose of the procedure is to be able to prove your registration and, if necessary, to clarify any possible misuse of your personal data.

(3) The only mandatory information for sending the newsletter is your email address. After your confirmation, we will save your email address for the purpose of sending the newsletter. The legal basis is Article 6 Paragraph 1 Sentence 1 Letter a GDPR.

(4) You can revoke your consent to receive the newsletter at any time and unsubscribe from the newsletter. You can declare your revocation by clicking on the link provided in every newsletter email or by sending a message to the contact details provided in the legal notice.

(5) In addition, you can also give your consent for us to evaluate your user behavior when sending the newsletter. For this evaluation, the emails sent contain so-called web beacons or tracking pixels, which represent single-pixel image files that are stored on our website. For the evaluations, we link the above-mentioned data and the web beacons with your email address and an individual ID. Links received in the newsletter also contain this ID. We use the data obtained in this way to create a user profile in order to tailor the newsletter to your individual interests. We record when you read our newsletters, which links you click on and infer your personal interests. We link this data to actions you take on our website.

You can object to this tracking at any time by clicking on the separate link provided in each email or by informing us via another contact method as shown above. The information will be stored for as long as you have subscribed to the newsletter. After you unsubscribe, we store the data purely statistically and anonymously. Such tracking is also not possible if you have deactivated the display of images in your email program by default. In this case, the newsletter will not be displayed to you in its entirety and you may not be able to use all functions. If you display the images manually, the tracking mentioned above occurs.

7.2 Application and use of Rapidmail

To send newsletters, we use the Rapidmail service, the provider of which is rapidmail GmbH, Wentzingerstraße 21, 79106 Freiburg im Breisgau, Germany.

The Rapidmail service enables, among other things, the organization and analysis of the sending of newsletters. The data you entered when subscribing to the newsletter will be stored on Rapidmail's servers located in the Federal Republic of Germany. The emails sent to Rapidmail contain so-called web beacons, which connect to Rapidmail's servers in the Federal Republic of Germany when the email is opened. In this way, it can be determined whether a newsletter message was opened and which links, if any, were clicked on. The technical information collected (such as time of access, IP address, browser type and operating system) cannot be assigned to the respective newsletter recipient and is used exclusively for the statistical analysis of newsletter campaigns. The analysis results can be used to better adapt future newsletters to the interests of the recipients. If you do not agree to this, you must simply unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. You also have the option of unsubscribing from the newsletter on our website.

Rapidmail has agreed to comply with applicable data protection laws when transferring data internationally. We have also agreed on so-called standard contractual clauses with Rapidmail, the purpose of which is to maintain an appropriate level of data protection in the third country.

The legal basis for data processing is Article 6 Paragraph 1 Sentence 1 Letter a GDPR. You can revoke your consent to receive the newsletter at any time and unsubscribe from the newsletter. You can declare your revocation by clicking on the link provided in every newsletter email.

By concluding a so-called “data processing agreement”, we have obliged Rapidmail to protect our customers’ data and not to pass it on to third parties.

Further information on the purpose and scope of data collection and processing can be found in Rapidmail's data protection declaration at https://www.rapidmail.de/datenschutz.

8. Contact options via our website

Due to legal regulations, the SONNENBERG.BERLIN website contains information that enables quick electronic contact to our company and direct communication with us, which also includes a general address for so-called electronic mail (e-mail address). If you contact us by e-mail or via a contact form, the personal data you transmit will be saved automatically. Such personal data transmitted to us by you on a voluntary basis will be processed for the purpose of processing or contacting you. This personal data will not be passed on to third parties.

9. Transfer of data for processing on our behalf

We sometimes use specialized service providers to process your data. Our service providers are carefully selected and regularly checked by us. They process personal data only on our behalf and strictly according to our instructions on the basis of corresponding contracts for order processing.

10. Duration for which the personal data is stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After the deadline, the corresponding data will be routinely deleted, provided they are no longer required to fulfill the contract or to initiate a contract.

11. Routine deletion and blocking of personal data

SONNENBERG.BERLIN processes and stores the personal data of the data subject only for the period necessary to achieve the purpose of storage or if this has been provided for by the European legislator or another legislator in laws or regulations to which SONNENBERG.BERLIN is subject .

If the purpose of storage no longer applies or if a storage period stipulated by the European legislator for directives and regulations or another responsible legislator expires, the personal data will be blocked or deleted as a matter of routine and in accordance with the statutory provisions.

12. Information about your rights

The following rights are available to you under applicable data protection laws where we are processing personal information about you. If you would like to exercise one or more of these rights, you can contact us at any time.

12.1 Right to information

You have the right to receive free information about the personal data stored about you and a copy of this information from the person responsible for processing at any time. Furthermore, the European legislator has granted the data subject access to the following information:

  • the processing purposes
  • the categories of personal data being processed
  • the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations
  • You also have a right to information as to whether personal data has been transmitted to a third country or to an international organization. If this is the case, you also have the right to receive information about the appropriate guarantees in connection with the transmission.

    12.2 Right to Rectification

    You have the right to request the immediate correction of incorrect personal data concerning you. Furthermore, you have the right, taking into account the purposes of the processing, to request the completion of incomplete personal data - also by means of a supplementary declaration.

    12.3 Right to Erasure ("Right to be Forgotten")

    You have the right to demand that SONNENBERG.BERLIN delete the personal data concerning you immediately if one of the following reasons applies and if the processing is not necessary:

    • The personal data were collected for purposes or otherwise processed for which they are no longer necessary.
    • You revoke your consent on which the processing was based pursuant to Art. 6 Para. 1 Letter a DS-GVO or Art. 9 Para. 2 Letter a DS-GVO and there is no other legal basis for the processing.
    • You object to the processing in accordance with Art. 21 (1) GDPR and there are no overriding legitimate reasons for the processing, or you object to the processing in accordance with Art. 21 (2) GDPR a.
    • The personal data was processed unlawfully.
    • The erasure of the personal data is necessary to fulfill a legal obligation under Union law or the law of the Member States to which SONNENBERG.BERLIN is subject.
    • The personal data was collected in relation to information society services offered in accordance with Art. 8 Para. 1 DS-GVO.

    If this right is asserted, SONNENBERG.BERLIN will ensure that the request for deletion is complied with immediately.

    If the personal data was made public by SONNENBERG.BERLIN and our company, as the person responsible, is obliged to delete the personal data in accordance with Art. 17 Para. 1 DS-GVO, SONNENBERG.BERLIN shall take appropriate measures, taking into account the available technology and the implementation costs Measures, also of a technical nature, to inform other persons responsible for data processing who process the published personal data that you have requested the deletion of all links to this personal data or copies of this personal data from these other persons responsible for data processing have, insofar as the processing is not necessary. SONNENBERG.BERLIN will arrange what is necessary in individual cases.

    12.4 Right to restriction of processing

    You have the right to demand that SONNENBERG.BERLIN restrict processing if one of the following conditions is met:

    • You contest the accuracy of the personal data for a period that enables SONNENBERG.BERLIN to verify the accuracy of the personal data.
    • The processing is unlawful, you refuse to delete the personal data and instead request that the use of the personal data be restricted.
    • SONNENBERG.BERLIN no longer needs the personal data for processing purposes, but you need them to assert, exercise or defend legal claims.
    • You have lodged an objection to the processing pursuant to Article 21(1) of the GDPR and it has not yet been determined whether the legitimate reasons of SONNENBERG.BERLIN outweigh those of you personally.

    12.5 Right to Object

    You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data relating to you, which is based on Article 6(1)(e) or (f) GDPR. This also applies to any profiling based on these provisions.

    SONNENBERG.BERLIN would no longer process the personal data in the event of an objection, unless we could demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or the processing serves to assert or exercise or defense of legal claims.

    If SONNENBERG.BERLIN processes personal data in order to operate direct advertising, you have the right to object at any time to the processing of personal data for the purpose of such advertising. This also applies to profiling insofar as it is associated with such direct advertising. If you object to SONNENBERG.BERLIN to the processing for direct marketing purposes, SONNENBERG.BERLIN will no longer process the personal data for these purposes.

    You also have the right, for reasons that arise from your particular situation, against the processing of personal data relating to you, which is carried out at SONNENBERG.BERLIN for scientific or historical research purposes or for statistical purposes in accordance with Art. 89 Para. 1 DS -GVO to object, unless such processing is necessary to fulfill a task in the public interest.

    12.6 Right to data portability

    You have the right to receive the personal data that you have provided to SONNENBERG.BERLIN in a structured, common and machine-readable format. You also have the right to transmit this data to another person responsible without hindrance from SONNENBERG.BERLIN, provided that the processing is based on the consent in accordance with Art. 6 Para. 1 Letter a DS-GVO or Art. 9 Para. 2 Letter a DS-GVO or on a contract pursuant to Art. 6 Para. 1 Letter b DS-GVO and the processing is carried out using automated procedures, unless the processing is necessary for the performance of a task that is in the public interest or in the exercise of official authority has been transferred to the person responsible.

    Furthermore, when exercising your right to data portability in accordance with Art. 20 Para. 1 DS-GVO, you have the right to have the personal data transmitted directly from SONNENBERG.BERLIN to another person responsible, insofar as this is technically feasible and as long as this does not affect the rights and freedoms of other persons.

    12.7 Automated Individual Decisions Including Profiling

    You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you, provided that the decision (1) is not necessary for the conclusion or the performance of a contract between you and SONNENBERG.BERLIN is required, or (2) is permitted by Union or Member State legislation to which SONNENBERG.BERLIN is subject and such legislation contains appropriate measures to safeguard your rights and freedoms and legitimate interests or (3) is based on your express consent.

    As a responsible company, SONNENBERG.BERLIN does not use automatic decision-making or profiling.

    12.8 Right to revoke consent under data protection law

    You have the right to revoke your consent to the processing of personal data at any time.

    The lawfulness of the processing of personal data that took place on the basis of the consent until the revocation is not affected by the revocation.

    12.9 Right to Complain

    Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the member state where you live, where you work or where the alleged infringement took place, if you believe that the processing of your personal data violates the GDPR.

    13. Contact

    If you have any concerns about data protection, please write to service@sonnenberg.berlin

    14. Statutory or contractual requirements for providing the personal data; Necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision

    We hereby clarify that the provision of personal data is partly required by law (e.g. tax regulations) or can also result from contractual regulations (e.g. information on the contractual partner). Sometimes it may be necessary for the conclusion of a contract that you provide us with personal data, which must then be processed by us. For example, you are obliged to provide us with personal data if our company enters into a contract with you. Failure to provide the personal data would mean that the contract with you could not be concluded. You can contact us before you provide personal data. SONNENBERG.BERLIN will explain to you on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what the consequences would be if the personal data were not provided.

    15. Adaptation of the data protection declaration

    We expressly reserve the right to update this data protection declaration from time to time if necessary. Updates to this privacy statement will be posted on our website. Changes are effective from their publication on our website.

    We therefore recommend that you visit this page regularly to find out about any updates that may have been made.

    As of November 2023.